Learn AI for Plumbers

You replace hot water systems, clear blocked drains and find leaks. Nine short courses cover the business side, and Smoko, our AI agent, drafts each part for you.

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What AI can do for plumbers

Build Your Plumbing Brand with AI

  • 56 min
  • 4 modules

Property managers and homeowners often let you into a home while nobody is there, so they judge you on your ute, your shirt, your job card and your texts before you arrive. From your answers and a few job photos, AI drafts a logo, colours and a way of writing to use across all of them.

  1. Brand Basics

    13 min
    1. What is a brand?
    2. Why it matters?
    3. Types of Brands
    4. Mistakes to Avoid
  2. Mission, Vision, Values

    19 min
    1. MVV vs Brand: What's the difference?
    2. Define Your Mission
    3. Create a Vision
    4. Write Your Values
    5. What makes you, you?
  3. What Makes a Brand

    15 min
    1. Logos
    2. Colours
    3. Icons, Elements, and Imagery
    4. Tone of Voice
    5. Consistency is King
  4. Let's Implement: Build Your Brand

    9 min
    1. Smoko Builds Your Brand
    2. How to Edit or Improve with Smoko
    3. Approving Your Brand Bible

Smoko builds your brand bible: colours for shirts and signage, logo ideas shown on a ute and a job card, a photo style, and a booking confirmation text in your voice.

Discover Your Plumbing Offer with AI

  • 61 min
  • 4 modules

A hot water swap, a blocked drain and a bathroom rough-in each leave you a different amount once travel, supplier runs and callbacks are counted. AI sorts your recent jobs by what they earned and how often people ask for them, then writes up your main job as a simple offer customers understand quickly.

  1. Offer Basics

    14 min
    1. What is an offer?
    2. Why it matters?
    3. Types of Offers
    4. Mistakes to Avoid
  2. Find the Jobs Worth Chasing

    19 min
    1. Services vs Offers: What's the difference?
    2. Know Your Numbers
    3. Which Jobs Pay?
    4. Which Jobs Sell?
    5. What to Put First
  3. What Makes an Offer

    19 min
    1. Take the Hassle Out
    2. Pricing Your Offer
    3. Guarantees
    4. Bonuses and Add-ons
    5. Naming Your Offer
  4. Let's Implement: Discover Your Offer

    9 min
    1. Smoko Builds Your Offer
    2. How to Edit or Improve with Smoko
    3. Approving Your Offer Sheet
Example offer
  • Hot water replacement: a like-for-like unit fitted and the old tank taken away.
  • A text when we're on the way, with a two-hour arrival window.
  • Add-on: new braided hoses under the kitchen and bathroom basins.

Smoko builds your offer sheet: your best-paying job written as a clear offer, what's included, a free return if a cleared drain blocks again within a set time, and add-ons.

Launch a Plumbing Website with AI

  • 55 min
  • 4 modules

People search for jobs like 'hot water system replacement' or 'blocked drain' with their suburb, and many want someone today. AI writes a plain page for each job you do: hot water, blocked drains, leak detection, emergency call-outs, and gas fitting if you hold that licence. Each page shows your licence number and a call button.

  1. Website Basics

    13 min
    1. What Is a Website For?
    2. Why it matters?
    3. Types of Websites
    4. Mistakes to Avoid
  2. Plan Your Website

    17 min
    1. Who Is Your Website For?
    2. Your Domain Name
    3. Pick Your Pages
    4. Answer Their Questions
    5. Words That Win Work
  3. What Makes a Website Work

    16 min
    1. Your Homepage
    2. Make It Easy to Call
    3. Photos of Your Work
    4. Reviews and Trust
    5. Mobile and Speed
  4. Let's Implement: Launch a Website

    9 min
    1. Smoko Builds Your Website
    2. How to Edit or Improve with Smoko
    3. Approving Your Website
Example page plan
  • Heading: Plumber in Morningside and Brisbane's eastern suburbs
  • Pages: Hot water systems, Blocked drains, Leak detection, Gas fitting
  • Emergency page: how to turn off the water at the meter while they wait

Smoko builds your website: pages for hot water, drains, leaks and gas, a homepage naming your trade and suburbs, an emergency page with the hours you answer, and a short enquiry form.

SEO Basics for Plumbers Using AI

  • 55 min
  • 4 modules

When a drain overflows, most people search 'plumber near me' and ring whoever looks open. AI helps you choose Google categories such as Plumber and Drainage service, describe each job in the words customers type, and write a short text asking customers for a review that names the job you did.

  1. Search Basics

    12 min
    1. What is SEO?
    2. Why it matters?
    3. How Tradies Get Found Now
    4. Mistakes to Avoid
  2. Get on the Map

    16 min
    1. How Google Picks Local Results
    2. Your Google Business Profile
    3. Categories and Service Areas
    4. Keywords Your Customers Use
    5. Directories and Listings
  3. What Makes You Rank

    18 min
    1. Service Pages That Rank
    2. Suburb Pages Without the Spam
    3. Reviews That Move You Up
    4. Show Up in AI Answers
    5. Tracking What Works
  4. Let's Implement: SEO Basics

    9 min
    1. Smoko Builds Your SEO
    2. How to Edit or Improve with Smoko
    3. Approving Your Local SEO Setup

Smoko builds your local SEO setup: a Google profile with your licence number and real opening hours, pages for drains, hot water and gas, suburb pages from real jobs, and a review request text.

Automated Adwords for Plumbers Using AI

  • 55 min
  • 4 modules

A search for 'emergency plumber' comes from someone who needs help now. A search for 'how to unblock a toilet' comes from someone fixing it themselves. AI builds keyword lists for drains, hot water and gas, excludes the do-it-yourself searches, writes headlines naming the job and suburb, and suggests a daily budget for you to approve.

  1. Google Ads Basics

    11 min
    1. What is Google Ads?
    2. Why it matters?
    3. Types of Google Ads
    4. Mistakes to Avoid
  2. Budget, Tracking, and Targeting

    19 min
    1. Know Your Numbers
    2. Tracking Calls and Leads
    3. Your Service Area
    4. Keywords: The Jobs You Want
    5. Negative Keywords: The Jobs You Don't
  3. What Makes an Ad Work

    17 min
    1. Writing Ads That Get Calls
    2. Landing Pages That Convert
    3. Quality Score
    4. Smart Bidding
    5. Keeping It in Check
  4. Let's Implement: Automated Adwords

    8 min
    1. Smoko Builds Your Campaign
    2. How to Edit or Improve with Smoko
    3. Approving Your Google Ads Campaign
Example ad groups
  • Blocked drains: blocked drain plumber, blocked toilet, blocked sewer, drain camera inspection
  • Hot water: hot water system replacement, no hot water, hot water repairs
  • Excluded: how to unblock, DIY, plunger, plumber jobs, plumber salary
  • Headline: Blocked Drains Cleared in Joondalup. Call Now

Smoko builds your Google Ads campaign: ad groups for blocked drains, hot water and gas, a list of searches to exclude, headlines naming your suburbs, call tracking, after-hours times and a daily budget.

Social Media for Plumbers Using AI

  • 56 min
  • 4 modules

Photos of tree roots cut out of a sewer pipe, or an old hot water tank next to its replacement, show your work clearly. Homeowners and landlords comment and send messages, often after hours. AI writes your bio, your captions and your replies to messages, and nothing is posted until you approve it.

  1. Social Media Basics

    13 min
    1. What is Social Media?
    2. Why it matters?
    3. Types of Platforms
    4. Mistakes to Avoid
  2. Setting Up Your Profiles

    17 min
    1. Business Page vs Personal Profile
    2. Set Up Your Facebook Page
    3. Set Up Your Instagram Account
    4. Profile Photo, Cover, and Bio
    5. Connect Facebook and Instagram
  3. Keeping It Fresh

    17 min
    1. Job Photos That Sell
    2. Before and After Posts
    3. Writing Captions
    4. Reviews, Comments, and Messages
    5. How Often to Post
  4. Let's Implement: Social Media

    9 min
    1. Smoko Builds Your Profiles
    2. How to Edit or Improve with Smoko
    3. Approving Your Social Profiles
Example post
  • Tree roots through a cracked joint in a clay sewer line, Marrickville.
  • Cut back with a root cutter, then checked end to end with a drain camera.
  • Photo one: the roots on camera. Photo two: the clear pipe.

Smoko builds your social profiles: Facebook and Instagram set up and linked, your logo and cover photo sized to fit, a bio listing your suburbs, and first posts from recent drain jobs.

Meta Ads for Plumbers Using AI

  • 59 min
  • 4 modules

Old hot water tanks tend to fail when the weather turns cold, so autumn suits hot water ads on Facebook and Instagram, and wet months suit blocked drain ads. AI helps you target the suburbs you service, write one version for homeowners and one for landlords, and build a form that asks for the suburb and the problem.

  1. Meta Ads Basics

    12 min
    1. What Are Meta Ads?
    2. Why it matters?
    3. Types of Meta Ads
    4. Mistakes to Avoid
  2. Setting Up Your Ads

    19 min
    1. Boosting vs Ads Manager: What's the Difference?
    2. Your Business Portfolio and Ad Account
    3. The Meta Pixel and Conversions API
    4. Targeting Your Service Area
    5. Setting Your Budget
  3. What Makes an Ad Work

    19 min
    1. Ads That Stop the Scroll
    2. Lead Forms vs Landing Pages
    3. Calling Leads Back Fast
    4. Reading Your Results
    5. Testing and Improving
  4. Let's Implement: Meta Ads

    9 min
    1. Smoko Builds Your Ads
    2. How to Edit or Improve with Smoko
    3. Approving Your Ad Campaign

Smoko builds your ad campaign: hot water and blocked drain ads using your own job photos, aimed at your suburbs, and a form asking whether it's a drain, leak or hot water.

Creative Content for Plumbers Using AI

  • 57 min
  • 4 modules

Some plumbing jobs make good short videos, like a water meter still turning with every tap off, or a drain camera finding roots at a cracked joint. AI cuts your phone clips to fit each platform, adds captions people can read with the sound off, and pairs customer reviews with the jobs they describe.

  1. Creative Basics

    13 min
    1. What is Creative Content?
    2. Why it matters?
    3. Types of Creative
    4. Mistakes to Avoid
  2. Capture Your Jobs

    18 min
    1. Every Job is Content
    2. Photos on Your Phone
    3. Before and After Shots
    4. Short Videos
    5. Reviews and Testimonials
  3. What Makes Creative Work

    17 min
    1. The Hook
    2. Words That Sell
    3. Proof and Trust
    4. Call to Action
    5. Test and Refresh
  4. Let's Implement: Creative Content

    9 min
    1. Smoko Builds Your Creative
    2. How to Edit or Improve with Smoko
    3. Approving Your Creative Pack

Smoko builds your creative pack: short videos from drain camera and leak footage, old and new hot water units side by side, plain headlines, review cards and a clear next step.

Build a Plumbing Proposal with AI

  • 58 min
  • 4 modules

Landlords and homeowners often compare several quotes for a new hot water system. From your rates and site notes, AI drafts a proposal that explains the problem, names the unit by brand, model and size, lists what is and isn't included, and sets out the options side by side. It drafts your follow-up texts too.

  1. Proposal Basics

    12 min
    1. What is a Proposal?
    2. Why It Beats a Quote
    3. Types of Proposals
    4. Mistakes to Avoid
  2. Price It Right

    20 min
    1. Know Your Numbers
    2. Markup vs Margin: What's the Difference?
    3. Price the Job, Not the Hour
    4. Give Them Choices
    5. Deposits and Payment Terms
  3. What Makes a Proposal

    16 min
    1. Start With Their Problem
    2. Scope of Works
    3. Photos, Reviews and Proof
    4. Guarantees and Warranties
    5. Follow Up and Close
  4. Let's Implement: Build a Proposal

    10 min
    1. Smoko Builds Your Proposal
    2. How to Edit or Improve with Smoko
    3. Approving Your Proposal Template
Example options
  • Like for like: the same size electric storage tank in the same spot
  • Heat pump: an outdoor unit that needs space and airflow around it
  • Continuous flow: a gas unit on an outside wall, if the house has gas

Smoko builds your proposal template: like-for-like, heat pump and continuous flow options, your licence number, a scope with brand, model and size, a deposit schedule, job photos and follow-up texts.

One membership. All nine courses.

Member

$299a month

AUD, GST included. Cancel any time.

  • All nine courses, from Build Your Brand to Build a Proposal
  • Smoko, your AI agent, in every lesson
  • Templates and launch checklists
  • The members' community
  • Live Q&A with the Tradie School team
Join as a member

Owner's Club

$1,997a month

Invite only. Members first.

  • 1:1 consulting with guest instructors and Tradie Team experts
  • Courses on taking a $1m business to eight figures and an exit
  • Guest lessons from nine-figure founders
  • Its own members' community
About Owner's Club

Questions plumbers ask

Does Tradie School teach plumbing work or licensing?

No. The courses cover the business: your brand, website, Google profile, ads, offer and proposals. Your plumbing licence, any gas licence you hold, your state's rules and how you do the work are matters for you and the regulators in your state. The courses only show where your licence number belongs, such as your quotes, website and Google profile.

A lot of my work comes through property managers. Why build my own name?

Agency work depends on the property manager who books you, and property managers change jobs. Owners see your name on invoices, and a tenant who later buys a home may remember who fixed their hot water. A Google profile and website with recent reviews let them find you directly. The courses cover both, and Smoko drafts them for your approval.

I work alone out of one ute. Is there time for this?

Yes. Lessons are short written reads you can do on your phone between jobs. The last module of every course is Smoko building that part with you: he asks the questions, you answer and send job photos, and you check each draft. Nothing goes live, gets posted or spends money until you approve it.

Can AI write my hot water and bathroom quotes?

It can draft them. You give Smoko your price list, supplier details and site notes, and he builds a template with options, a scope naming units and fittings, and your payment terms. You check the numbers and scope on every job before it goes out, because you saw the site and Smoko didn't.

Build the business behind your trade.

Smoko builds your business card while you sign up.

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Learn AI for other trades

Tradie School AI$299 a month, all nine courses

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