
Build Your Plumbing Brand with AI
- 56 min
- 4 modules
Property managers and homeowners often let you into a home while nobody is there, so they judge you on your ute, your shirt, your job card and your texts before you arrive. From your answers and a few job photos, AI drafts a logo, colours and a way of writing to use across all of them.
Brand Basics
13 min- What is a brand?
- Why it matters?
- Types of Brands
- Mistakes to Avoid
Mission, Vision, Values
19 min- MVV vs Brand: What's the difference?
- Define Your Mission
- Create a Vision
- Write Your Values
- What makes you, you?
What Makes a Brand
15 min- Logos
- Colours
- Icons, Elements, and Imagery
- Tone of Voice
- Consistency is King
Let's Implement: Build Your Brand
9 min- Smoko Builds Your Brand
- How to Edit or Improve with Smoko
- Approving Your Brand Bible
Smoko builds your brand bible: colours for shirts and signage, logo ideas shown on a ute and a job card, a photo style, and a booking confirmation text in your voice.















